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Category Archives: Advertising

Image representing Artifical Intelligence In Marketing that encompasses predictive analytics, chatbots, AI-powered customer segmentation, personalised product reccomendations

Artificial intelligence in marketing: A brief introduction

Avatars: Coming to a real and virtual space near you

An evolution in advertisements

In-app mobile game advertising tips and tricks

social media web3

How web3 will change social media and how to win(g) it

Marketing by personality – MBTI’s 16 personalities

Inclusivity diversity branding

Does your brand have a diversity and inclusion problem?

Sustainable Design: Why it matters to your brand

Sustainability branding and what you need to know about it

Nostalgia marketing and why it works