Category Archives: Advertising

Tapping into the potential of Chinese social media

What brands can learn from generative AI

Sonic branding featured image

Engage and enhance recall with sonic branding

ethical AI in marketing

What’s ethical AI in marketing? Which side are you on?

Avatars: Coming to a real and virtual space near you

Evolutions in advertising: adapting accordingly

In-app mobile game advertising tips and tricks

social media web3

How web3 will change social media and how to win(g) it

Marketing by personality – MBTI’s 16 personalities

Inclusivity diversity branding

Does your brand have a diversity and inclusion problem?