Category Archives: Advertising

Best e-commerce features on my favourite sites

An image of a circus interior.

Circus Branding, its lost art and how it relates to Chinese New Year

Two penguins nuzzling under a Christmas tree while a boy watches.

Holiday advertising and what brands can learn from it

A woman hiding underneath a blanket with half of her face showing.

Fear-based marketing: can brand love be built on it?

A pair of feet next to a red balloon.

Creative authenticity and the art of advertising deception

A man holding up a bicycle with one hand.

Taking creative risks: What’s your brand and creative Everest?

An image of the LEGO Movie.

Commercial creativity: No love for creativity by creatives?

Campaign analysis & critique: Mums vs maids